Maximizing Impact: Integrating Planned Giving with Volunteer Programs
Planned giving can be one of the most powerful things a donor can do for a nonprofit and one of the proudest achievements a nonprofit organization can have.
Let’s consider two online will platforms.
Online Will Platforms | ||
Feature | LifeLegacy | Platform B |
Simple, comprehensive online wills | ✅ | ✅ |
Attorney vetted | ✅ | ✅ |
Donor prompted to identify nonprofit as participant | ✅ | ✅ |
Advance health directive and financial POA included | ✅ | ✅ |
Comprehensive online reporting of gifts | ✅ | ✅ |
Marketing support, including content library | ✅ | ✅ |
Money and time-saving AI-driven content tool available | ✅ | no |
Customized to your organization | ✅ | sometimes |
Custom questions can be added | ✅ | sometimes |
Cost | Reasonable monthly investment | Usually double LifeLegacy’s costs |
Online estate planning providers charge an annual or monthly subscription cost to nonprofit organizations and institutional clients (life insurers, banks, brokerage firms, credit unions, employer groups). Some of the best known platforms charge at least twice the cost of LifeLegacy. So why is there such a difference in subscription costs? There are a few possible reasons:
The reality is, for most under-willed Americans, a basic last will & testament will meet their needs by including essential provisions such as:
For individuals with relatively uncomplicated estates and straightforward wishes, a basic will can serve as a valid and legally binding document to ensure their assets are distributed according to their intentions after their death.
Because most organizations operate with limited fundraising and marketing budgets, cost considerations are important. Lower-cost digital wills platform alternatives like LifeLegacy can enable the organization to allocate its resources more effectively, yet receive the same benefits in the form of pledged gifts. It is crucial to evaluate the specific features and benefits of the higher and lower-cost options to ensure they meet your organization’s needs.
Financial firms looking to add value to customer relationships and enhance the financial fitness of their mass market clients can utilize a digital estate planning package to deliver on this promise. But the costs of hosting a third party estate planning platform can be steep, often soaring above $100,000/year. LifeLegacy’s trusted product offers these tools and many other value-added services for significantly less cost!
To evaluate your needs and add an online will platform without breaking the bank, contact Jordan Cassidy at LifeLegacy at jordan@lifelegacy.io
Head of Partnerships
Craig@lifelegacy.io
Planned giving can be one of the most powerful things a donor can do for a nonprofit and one of the proudest achievements a nonprofit organization can have.
LifeLegacy, a leading national online estate planning platform, is pleased to announce a key partnership with Legal & General America (LGA), one of the largest providers of term life insurance in the US.
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