Optimizing Your Database for Planned Giving
Your database is the lifeblood of your organization! Inside your database is the key information you can use to target those most likely to leave you in their estate plans helping you fulfill your mission.
Commit to a Planned Giving Program by Going “Fractional”
For many nonprofits, planned giving can be a lifeline for financial stability and growth. Yet, many organizations lack the resources to establish and maintain a vibrant planned giving program. With limited budgets, hiring a full-time planned giving officer often feels out of reach. However, bringing on a dedicated fractional planned giving resource offers an innovative solution to this challenge.
Key Foundational Components for a Strong Planned Giving Program
LinkedIn Twitter Facebook A strong, intentional, planned giving program takes work. Building the foundation for that work is the first step in creating a planned giving component to your fundraising strategy. Like building a house, when you have a strong foundation, something great can grow. Without it, the possibility of things falling through the cracks […]
Nonprofits – Consider Changing the Planned Giving “Ask”
LinkedIn Twitter Facebook For many nonprofits, planned giving is a critical source of funding that ensures long-term sustainability. However, the traditional approach of presenting a planned gift as a donation or gift can sometimes fall short of resonating with donors who want to make a lasting impact. To elevate the conversation around planned giving, nonprofits […]
Maximizing the Impact of Planned Giving for Nonprofits: Why Regular Promotion Matters
Planned giving is a powerful, yet often underutilized, strategy for nonprofits to secure sustainable funding and to smooth the ebbs and flows of annual gifts. If you are a nonprofit currently offering complimentary donor tools like online wills, QCD giving portals, letters of intent, gift notification forms and the like, your donors need to be reminded that they exist through a programmatic promotional outreach plan.
Revolutionize Nonprofit Marketing with AI Fundraising Tools
For busy, resource-strapped nonprofits, marketing, and donor communication is crucial to drive revenue growth and sustainability. However, the pressures of managing limited staff and tight budgets often hinder nonprofits from executing effective campaigns. Recognizing these challenges, LifeLegacy, an industry-leading planned giving and nonprofit fundraising platform , has developed ImpactWriter—a custom-built AI-powered tool specifically designed for the nonprofit sector. Think of it as ChatGPT for nonprofit fundraising content. This modern solution leverages artificial intelligence to help nonprofits create powerful marketing and communication materials, such as donor appeals, volunteer recruitment, sponsorship proposals, board letters, social posts, emails and social media posts, and more that drive donor activity and commitments.
Why Treat Planned Giving Donors as Major Gift Donors Part 1
Is a $10 donor to a peer-to-peer event the same as the donor that funds a research project at $1,000,000? No, they likely have different reasons for giving. The peer-to-peer donor is likely giving because one of their friends asked them to while the research donor is giving because they want the project they support to change the world. Different reasons necessitate different treatment.
5 Things Nonprofits Can Do to Prepare for National Estate Planning Awareness Week, October 21-27, 2024
Lifelegacy is a leading provider of online estate planning for everyone. We work closely with nonprofits nationwide to help them leverage and grow planned giving as part of their fundraising strategy. We suggest that nonprofits incorporate the following activities to drive awareness, activity and gifts prior to National Estate Planning Awareness Week.
The Future of Fundraising: How Tech-Driven Estate Planning is Securing Nonprofits’ Financial Future
In today’s digital age, nonprofits are increasingly turning to innovative solutions to ensure their long-term financial stability. According to the 2024 Nonprofit Digital Investments report sponsored by NTEN and Heller Consulting, “Fundraising and Financial Stability” is a significant area of higher focus for 66% of nonprofits.
Making the Planned Giving Ask – Tools & Tips
LinkedIn Twitter Facebook Download The majority of planned gifts are received by non-profit organizations through bequests and over 70% of them are a complete surprise to the non-profit. Asking for a planned gift can bring value to the donor and the non-profit in many ways. Here are just a few: 1. Thinking Through Their Legacy: […]
